04:27pm EST, 11/22/08
Turn It Down!



fchenevey@whbc.com

I'm convinced that some TV commercials "jack up the volume."

So are many others including a California congresswoman
who have introduced legislation that would require the  FCC
(Federal Communications Commission : the regulating arm of the government in charge of broadcasting)
to crack down.  

Commercials and the programs they are in should be at the same volume.

J D thinks that it just seems they are loud. 
Maybe the movie you're watching is in a quiet scene -then-  bam the commercial hits, and it seems louder.   

Not So Fast My Friend. 
Some are jacked up! Plain and simple.

The legislation is called the Billy Mays Act.  

He's the TV Pitchman who blasts away selling all kinds of stuff.

anyway....am I the only one who feels this way?  
Love to hear your thoughts.

Write to
fchenevey@whbc.com.

(Post Notes from JD)

If you have complaints about the levels you hear, the FCC is interested in hearing from you.
http://www.fcc.gov/cgb/consumerfacts/backgroundnoise.html
Visit this page and learn more.
 
(Also)
 
Mediacollege forum administrator Dave from Te Awamutu, New Zealand
explained it this way in an October, 2003, technical forum listed below

http://www.mediacollege.com/forum/showthread.php?t=231

Technically, the maximum volume is the same for commercials and normal programming.
If you watch the audio levels on a VU meter you will see that they peak at around the same level.

The difference is that advertisers make use of various tricks to make the commercials seem louder.
Whereas a TV program will have a range of audio levels,
commercials do tend to be full-on noisy.
Tricks such as compression are also used to maintain constantly "louder" levels and try to attract attention.

So it's mainly a perceptual thing.
Although the commercials don't reach a high volume,
the way they are made gives the impression that they are louder.

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